Cannabis Purchase Data for Targeted Digital Advertising | Fyllo

Cannabis & CBD consumers are ideal audiences for mainstream marketers

Cannabis and CBD consumers are one of the most progressive audiences – 65 million market movers with a real passion for brands, trying new things, sharing discoveries, and most of all, living the best life possible.

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Supercharge targeting in mainstream categories

Activate 2nd party cannabis and CBD purchase data ethically sourced from leading endemic companies.

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Vertical Audiences looking for what’s next

Connect with highly engaged audiences across Adult Beverage, CPG, Entertainment, Pharma, QSR, Retail and Travel.

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Lifestyle Audiences with fast moving lives

Target consumers passionate about entertaining, fitness, food, gaming, music, outdoors, sports, wellness, holidays, sustainability and technology.

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Partner Audiences more likely to take action

Engage progressive health seekers with Fyllo Infused Fluent data, leading edge media audiences with Fyllo Infused Comscore and location-based prime customers with Fyllo Infused PlaceIQ.

Fyllo Infused Vertical Audiences

Fyllo Infused Lifestyle Audiences

Fyllo Infused Partner Audiences

Explore hundreds of Fyllo Infused Audience segments

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Explore hundreds of Fyllo Infused Audience segments

Widely available for activation

Fyllo audiences are available for activation across the industry’s leading DSPs, DMPs, SSPs, Advanced TV and Social platforms. Including but not limited to:

Tradedesk logo
Xandr logo
Amobee logo
Viant logo
Tremor video logo
Mediamath logo
Liveramp logo
Eyeota logo
Lotame logo
Skydeo
Adslot logo
Undertone logo
SpotX logo
Adtheorent logo
Bidtellect
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Adelphic logo
Magnite logo

Proven results

Vertical

Adult Beverage

Challenge

A large domestic beer brand was launching a new beverage in select markets and needed to reach an early-adopter audience with a high propensity to engage with advertising and try new products.

Results

Campaign engagement exceeded the brand’s benchmarks and outperformed its lookalike audiences by 40%.

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500%

Lift in engagement

4x

Brand benchmarks

Vertical

QSR

Challenge

A leading fast-casual restaurant chain catering to sports fans needed to identify new customers that fit their existing audience profile and shared distinct attributes known to drive growth and ROAS.

Results

Activating Fyllo Infused QSR Audiences, the brand achieved peak ROAS of $11 within one month.

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$11

Peak ROAS

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