Supercharge targeting in mainstream categories
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Fyllo Infused Vertical Audiences
Fyllo Infused Lifestyle Audiences
Fyllo Infused Partner Audiences
Widely available for activation
Fyllo audiences are available for activation across the industry’s leading DSPs, DMPs, SSPs, Advanced TV and Social platforms. Including but not limited to:
Discover today's most progressive audiences
Explore hundreds of Fyllo Infused Audience segments available for activation across leading DSPs, DMPs, ATV and Social platforms.
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Proven results
Vertical
Adult Beverage
Challenge
A large domestic beer brand was launching a new beverage in select markets and needed to reach an early-adopter audience with a high propensity to engage with advertising and try new products.
Results
Campaign engagement exceeded the brand’s benchmarks and outperformed its lookalike audiences by 40%.
Lift in engagement
Brand benchmarks
Vertical
QSR
Challenge
A leading fast-casual restaurant chain catering to sports fans needed to identify new customers that fit their existing audience profile and shared distinct attributes known to drive growth and ROAS.
Results
Activating Fyllo Infused QSR Audiences, the brand achieved peak ROAS of $11 within one month.
Peak ROAS