44M
Believe life should be as much fun as possible
23M
Post reviews and ratings
22M
First to try new products
11M
Always checking the app store to see what’s new
34%
More likely to use social media to talk about shows
22%
More likely to change brands for sake of novelty and variety
20%
More likely to make impulses purchases
19%
More likely to see a movie opening weekend
Cord Cutters
eSports Fans
Gen Z
Golf Fans
Heavy TV Viewers
Young Moms
Advil
Bud Light
Clorox
Macys
Pepsi
Popeyes
Walgreens
Amazon Watchers
Game Console Users
Hulu Watchers
Netflix Watchers
SVOD Watchers
YouTube Watchers
ABC
CNN
HBO
Lifetime
News
SyFy
Reach today’s most progressive audiences
Download the Fyllo Audience Playbook to understand their unique, high-value attributes and discover more than 1,000 segments across everyday consumer categories.
Made for performance and scale
Unique Attributes
Proprietary dataset creates access to first-movers with a progressive mindset marketers need now.
Future Proof
100% offline 2nd party purchase data ethically sourced from leading endemic companies.
Massive Scale
225M+ purchases processed $11B+ transaction volume 2K+ retailers integrated
Privacy-Safe
Fully compliant with LDA, CCPA and HIPAA. SOC 2 certified.